From Colour To Colour to Crafted Clay
A New Chapter in Our Story

Introduction
For years, Colour To Colour has been a name synonymous with creativity, community, and the art of pottery. It has been a journey of shaping clay and memories, of inspiring people to find beauty in creation, and of bringing the joy of ceramics into countless homes and hearts. We are immensely proud of what Colour To Colour has stood for—a celebration of artistry, connection, and craftsmanship.
But as with clay on the wheel, growth and transformation are a natural part of the process. Today, we’re thrilled to introduce you to the next chapter in our story: Crafted Clay.
This rebrand is more than just a new name—it’s a reflection of who we are, what we stand for, and where we’re headed. It represents our commitment to the timeless art of pottery and the thoughtful care that goes into every piece we create. Crafted Clay embodies our dedication to the craft, our connection to the clay, and our passion for helping others experience the magic of ceramics.
While we’re saying goodbye to Colour To Colour, we’re bringing forward all the values and spirit that made it special. As Crafted Clay, we’re building on that legacy and shaping an even brighter future. We can’t wait to have you with us on this exciting journey.
Why We Rebranded
Rebranding is not just about changing a name or logo—it’s about growth, evolution, and embracing a vision that reflects who we are today and where we want to go. When we started as Colour To Colour, our focus was clear: to celebrate the vibrant possibilities of ceramics and the joy of creation. Over the years, however, our journey has expanded, and so has our purpose.
Crafted Clay emerged as a natural progression of that journey. The name encapsulates everything we’ve become—a studio dedicated to craftsmanship, artistry, and the tactile connection to clay that inspires every creation.
Here’s why we made the change:
A Clearer Reflection of Our Values:
- “Crafted” emphasizes the care, precision, and skill that go into every piece we create, whether it’s a hand-thrown pot, a beautifully painted ceramic, or a beginner’s first attempt on the wheel.
- “Clay” is the heart of what we do—the medium that transforms imagination into tangible art.
A Broader Vision:
- Over time, we’ve grown to offer so much more than just pottery painting or workshops. We’ve become a hub for creativity, a supplier for passionate creators, and a partner for unique events and team-building experiences.
- The rebrand allows us to reflect these expanded offerings while staying true to our roots.
Stronger Connection with Our Community:
- We wanted a name that felt timeless, inviting, and meaningful—one that resonates with experienced ceramic artists and curious beginners alike.
- “Crafted Clay” is simple, memorable, and rooted in the universal appeal of hands-on creativity.
A Fresh Identity for Growth:
- This new identity positions us to grow into new opportunities, whether that’s introducing new services, collaborating with local artists, or reaching a wider audience through our online presence.

While the name Colour To Colour will always hold a special place in our hearts, we’re excited to move forward as Crafted Clay, honoring the past while shaping a future full of creativity, connection, and beautifully crafted pieces.
What Crafted Clay Stands For
At its core, Crafted Clay represents everything we believe in as a business: authenticity, creativity, and the transformative power of working with your hands. The name isn’t just a label—it’s a reflection of our identity, our passion, and our promise to our community.
The Meaning Behind the Name
Crafted
- This word speaks to the dedication, skill, and artistry that go into every creation. Pottery is not just a product; it’s a process. From shaping the clay to painting and glazing, every piece tells a story of patience and precision.
- It also reflects the personal touch in everything we do—from teaching workshops to creating custom pieces. Each item is made with care, ensuring that no two are ever exactly alike.
Clay
- Clay is the foundation of everything we do. It’s versatile, timeless, and full of possibility. With it, we create pieces that are not only functional but also deeply personal and expressive.
- It represents transformation—the way raw materials, when nurtured and shaped, can become something extraordinary.
Our Core Values
- Creativity: We celebrate the beauty of self-expression. Whether you’re crafting your first bowl or painting a ceramic keepsake, we believe everyone has the potential to create something meaningful.
- Community: From team-building workshops to family painting days, we’re more than a business—we’re a space for connection and shared experiences.
- Craftsmanship: We take pride in offering high-quality materials, expert guidance, and a nurturing environment for every artist, no matter their skill level.
- Sustainability: We value the earth from which clay is derived and strive to practice environmentally responsible methods wherever possible.
What This Means for You
As Crafted Clay, our name reflects our unwavering commitment to providing:
- Authentic Experiences: From pottery wheel workshops to ceramics painting, we offer moments that allow you to slow down, get creative, and connect with your inner artist.
- High-Quality Products: Every item, whether handmade in our studio or supplied for your own creations, is chosen with care and designed to inspire.
- A Welcoming Space: We aim to create an environment where people of all backgrounds and skill levels feel empowered to explore their creativity.
With Crafted Clay, we’re not just making pottery—we’re crafting memories, connections, and opportunities for creativity to thrive. This name represents who we are and what we stand for, and we’re so excited to share this journey with you.
What’s New and What Stays the Same
As we transition from Colour To Colour to Crafted Clay, we want to reassure our loyal customers and community that while some things are evolving, the heart of what we do remains unchanged. Here’s a breakdown of what you can expect:
What’s New?
- A Fresh Identity:
- The name Crafted Clay reflects our expanded vision and better represents our dedication to the art of pottery and ceramics.
- Our branding, logo, and online presence have been updated to align with this new identity, creating a cohesive and modern look that embodies our commitment to craftsmanship.
- A Revamped Website:
- Visit us at craftedclay.co.za, where you’ll find a seamless browsing experience with updated information about our workshops, services, and product offerings.
- Our new website is designed to be more user-friendly, making it easier for you to book workshops, shop for supplies, or learn about upcoming events.
- Expanded Offerings:
- While we continue to offer pottery painting and wheel workshops, we’re introducing more opportunities to engage with ceramics, including:
- Bulk supply of ceramics for personal or commercial use.
- Custom team-building and event packages tailored to your needs.
- Online Courses & E-Learning for those looking to refine their skills in the comfort of their own home.
- While we continue to offer pottery painting and wheel workshops, we’re introducing more opportunities to engage with ceramics, including:
- A Renewed Focus on Sustainability:
- With the rebrand, we’re taking steps to further align our processes with eco-friendly practices, ensuring that our materials and methods respect the earth from which clay is born.
What Stays the Same?
- Our Commitment to Quality:
- The craftsmanship and care you’ve come to expect from us are unwavering. Every product, workshop, and experience will continue to meet the highest standards.
- The Team You Know and Trust:
- The faces behind Crafted Clay remain the same. Nadine and the team are here to guide you through every step of your creative journey, just as we always have.
- A Space for Everyone:
- Whether you’re a seasoned artist, a curious beginner, or just looking for a fun group activity, our studio remains a welcoming space for all.
- Memorable Experiences:
- Our mission to create moments of joy and connection through pottery remains at the heart of everything we do. From date nights to family outings, we’ll continue to offer experiences that create lasting memories.
What This Means for You
While we’ve embraced a new name and a broader vision, our dedication to serving our community remains constant. Whether you’re visiting for a ceramics painting session, exploring pottery on the wheel, or shopping for unique handcrafted pieces, you can trust that Crafted Clay will deliver the same excellence and care you’ve always loved.
We’re thrilled to embark on this new chapter and can’t wait for you to experience everything Crafted Clay has to offer. Thank you for your continued support as we grow and evolve!
A Tribute to Colour To Colour
As we embrace the future with Crafted Clay, we want to take a moment to reflect on the incredible journey that brought us here. Colour To Colour was more than a name—it was a vibrant chapter in our story that laid the foundation for everything we’ve built today.
Looking Back at Colour To Colour
- A Legacy of Creativity: Under the name Colour To Colour, we helped thousands of people discover the joy of working with clay and ceramics. From hosting workshops to curating unique pottery experiences, it was a name that became synonymous with creative expression.
- A Milestone of Memories: Over the years, we celebrated countless milestones—painting sessions filled with laughter, team-building events that sparked camaraderie, and workshops where beginners transformed into confident creators.
- A Shared Passion: Colour To Colour was not just a business; it was a community. It connected us with individuals and families who shared our love for the art of pottery.
Why the Change?
While Colour To Colour will always hold a special place in our hearts, the name no longer fully represented the depth of what we’ve become. We wanted a name that encapsulated our growth, our expanded offerings, and our passion for crafting timeless, meaningful creations.
Crafted Clay allows us to honor the past while moving forward with a clearer, more focused identity—one that reflects the craftsmanship, creativity, and connection that define us.
A Heartfelt Thank You
To everyone who has been part of our journey as Colour To Colour—thank you. Whether you attended a workshop, painted a ceramic piece, or simply supported us from afar, you’ve been an integral part of our story. Your encouragement, loyalty, and enthusiasm have been the driving force behind our success.
As we turn the page and step into this exciting new chapter as Crafted Clay, we carry forward the memories and values that Colour To Colour embodied. This isn’t a farewell—it’s an evolution. And we’re so grateful to have you with us as we continue to shape clay and create moments that matter.
Here’s to the past, present, and future of our shared journey. Thank you for believing in us and for being part of this transformation. We can’t wait to see what we’ll create together in this new era.
Looking Ahead
As we embark on this new chapter as Crafted Clay, we are filled with excitement and inspiration for what lies ahead. This rebrand is not just about a new name—it’s about expanding our vision, enhancing our offerings, and continuing to foster a space where creativity and community thrive.
Our Vision for the Future
- Inspiring Creativity: We aim to be a destination where anyone, regardless of skill level, can discover the magic of working with clay. Whether it’s through hands-on workshops, custom events, or DIY ceramics kits, we want to empower creativity in every form.
- Growing Our Community: Our passion lies in connecting with people—individuals, families, teams, and groups. We’ll continue to offer engaging experiences that bring people together, whether in our studio or through new online opportunities.
- Expanding Our Offerings: From advanced pottery techniques to innovative painting ideas, we are committed to evolving with our customers’ needs. Keep an eye out for:
- New specialized workshops for skill building.
- Collaborative projects with local cafes & businesses.
- Expanded retail options for unique, handcrafted ceramics.
Staying Rooted in Our Values
While we’re excited about growth, our core values remain unchanged: authenticity, craftsmanship, and community. Everything we do will continue to reflect these principles, ensuring that every experience with Crafted Clay is meaningful and memorable.
Your Role in Our Future
Our success has always been driven by the support and enthusiasm of our incredible community. As we step into this new era, we invite you to join us in shaping the future of Crafted Clay:
- Visit Us: Whether you’re attending a workshop, browsing our retail collection, or simply dropping by to say hello, we can’t wait to welcome you.
- Explore Our Website: At craftedclay.co.za, you’ll find all the information you need about our offerings, events, and updates.
- Share Your Ideas: We love hearing from you! If there’s something you’d like to see or experience at Crafted Clay, let us know.
A Bright Future Together
This is just the beginning of an exciting new chapter, and we’re thrilled to have you with us every step of the way. With your support, Crafted Clay will continue to be a place where creativity flourishes, connections deepen, and beautiful things are brought to life.
Here’s to shaping the future—one crafted piece at a time. Thank you for being part of our story, and we can’t wait to share this journey with you.
We’d love to hear from you and what you think of our new look? Share your thoughts in the comments, tag us on social media, or drop by our studio to celebrate this exciting change. Let’s craft something amazing together!
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Founder and owner of Crafted Clay South Africa